Create Vision/Mission

Opening an early childhood program requires you to think about several questions. 

  • What is your reason for opening an early childhood program?
  • What are your strengths regarding business knowledge and early childhood education?
  • What do you know about the child care system in your community?

If you have strengths in these areas, you have a good start toward opening your program. If you have areas that are weak, email the South Carolina Child Care Resource & Referral Network at scccrr@mailbox.sc.edu for current information regarding early childhood business practices, child care program operation policies, and curriculum development.

In thinking about your program, you need to decide its purpose, goals, and philosophy.

  • The purpose of your program is to establish why you want to operate a child care program. 
  • Your goals guide your program toward the results you wish to accomplish. 
  • The philosophy of your program outlines how you will operate your program based on your purpose and goals. 

Once you have established your vision of what the program will look like, provide a name for your program. Your child care program name will, in essence, be your trademark to the community. You want your name to reflect your program’s purpose. The name should be short and concise. You want families and the community to recognize your early childhood program by a name that will hold a reputation of a high quality establishment.